Fractional CMO
Executive-Level Marketing Leadership
Corporations today are faced with many challenges. One of these is how to scale profitably with the current labor market. Marketing teams are stretched thin but personnel is required to deliver at a much higher expectation level. Organizations are often faced with putting strategies in place, but with limited strategic resources and implementation support.
Short or Long-Term
You might need an Interim CMO or Director if ...
Your CMO leaves (e.g. retires, demoted, maternity, etc.)
You have a specific project or campaign that requires expertise
Your business is in a state of transition (e.g. merger, growth, new strategy, etc.).
You just want to test out a new CMO to see if it can help make a difference
Your marketing team is personnel or resource shy and needs immediate marketing leadership
Growth Acceleration
Hire a top-quality short or long-term contracted CMO or Director to help your Executive team put a growth acceleration roadmap in place. We roll up our sleeves and cooperate at all levels within the corporation to effectively deliver high ROI. MOTIVE can also provide confidential support to mentor new marketing teams in specific functional areas.
Strategic Project Development and Implementation
ROI-Focused Digital Campaigns
Sitting on Boards to Provide Input
Interviews and HR Recruitment Support
Onboarding Checklist, Scheduling, and Training Implementation
Marketing Team Audit and Development
Market or Topic Research
Strategic Planning Point
Online training courses for Marketing Team
Fractional CMO Packages
Select the contracted hours per week or month to determine the package that's right for you.
Basic: Custom Deliverable Project Per Diem
Pro: Weekly Retainer
Growth: Monthly Retainer
Enterprise: Quarterly Retainer
White Label Support for Your Agency