You need to establish a baseline foundation for your Marketing Team. Consistency may not have been a priority in the past, but it is critical for future success. How you position your company, the strategies you want to pursue, and how you want to be presented are the cornerstone for any successful Marketing Plan. With 3 decades of experience, we can provide mature recommendations and practical implementation.

The custom Brand Fluence Package will be created around the needs of your organization, but may include:

• Brand Audit with Insights for your Market Approach

• Brand Benchmarking Surveys

• Brand and Graphic Standards Guidelines

• Brand Story and Brand Messaging

• Logo Development

• Brand Reputation Strategies

• Employee Satisfaction Surveys

• Branded Templates, Business Cards, Letterhead

Pricing: Per Diem or Retainer - Schedule a Needs-Analysis Consultation

Generate sales. You need Marketing Leads and you need them ASAP. Sales and Marketing may disagree on the terms of a Marketing Qualified Lead. Looking to fill sales pipeline with high-quality leads? Need to convert more marketing leads into sales opportunities? 

We know that converting leads into opportunities is the objective, but identifying how to create an agreed-upon formal process, and how to bring in credible leads to send to your sales managers may be a challenge to your team. That's where Motive can help. We have decades of experience developing effective Lead Generation strategies.

The custom lead generation package will be created around the needs of your organization, but may include:

• Lead Generation Playbook 

• Formalization of the pipeline process

• Onboard training for your team

• Audience Building. Contact List Refinement, Development, and Augmentation

• Setting up Customer Segmentation Grouping

• Email automation

• Crafted "Gated" Content strategy

• Report for Tracking of MQLs and Conversions

• Scheduled Sales Calls

• Weekly Program Optimization Calls

Pricing: Per Diem or Retainer - Schedule a Needs-Analysis Consultation

Years ago when I worked at the newspaper I realized that "ink is in my blood." I have a passion for media and over 30 years my expertise has grown. You don't just need an ad, you need to target your audience with the right publication, at the right time, with the right message. Effective media management can help you increase your industry recognition, and grow your footprint. Dig deep to understand the audience alignment, objectives, creative materials, and efficiency to yield ongoing effective presence.

Are you struggling with broad targeting, lack of re-targeted nurturing, inconsistent messaging, or poor engagement? From building brand awareness to driving sales - we research, negotiate, design, launch, manage, and measure scalable campaigns on your behalf.

The custom content package will be created around the needs of your organization, but may include:

• Social Media (Organic) - Posts

• Social Media Platforms

• Social Media (Paid) - Promotions

• Digital Media / PPC / AdWords / Google

• Trade Media 

• Monthly Analytics Reporting

• Ad Material Design

Pricing: Campaigns will be quoted. Per Diem or Retainer. - Schedule a Needs-Analysis Consultation

Need fresh content? Struggle with topical depth in your content? Don't have the bandwidth to get it done? These are common problems in Marketing departments. 

Developing content is critical in today's multi-touchpoint world because people are absorbing information multiple times a day on multiple platforms. You want educational and not promotional content for a thought leadership approach? We can help. 

The custom content package will be created around the needs of your organization, but may include:

• Blogs

• Articles

• Case Study - Interviews, Write-Ups, and Design

• eBooks / Gated Content

• Newsletters

• Syndicated Content

• Content for Website Expansion

• Online Course Material

Pricing: Per Diem or Retainer - Schedule a Needs-Analysis Consultation

A great product alone is not enough to succeed. You may have a new product or a new overarching channel strategy. How do you expand your Agent base to cover more territory? How do you build a buyer's group strategy? How do you motivate local contractors to purchase more counter products? We can help.

The custom channel development package will be created around the needs of your organization, but may include:

• Partner Program

• New Product Launch Strategy

• Engagement and Loyalty Programs

• Distributor Promotions

Pricing: Per Diem or Retainer - Schedule a Needs-Analysis Consultation

Need prompt thumb-stopping graphic design support? Tag us in because we can help.

Services may include but  are not limited to:

• Logo Development

• Ad Materials for Media

• Company Business Cards / Letterhead / Envelopes

• Literature, Brochures, Flyers

• Web Banners, GIF Animation

• Infographics

• eBooks

• Signs & Merchandising 

• Custom Embroidery

• Logo'd Giveaways and Apparel

Pricing: Projects will be quoted. Schedule a Needs-Analysis Consultation

Need support for your resume? Not sure what to put in or what to leave out? Not sure how to design a resume? We can help. Services may include but  are not limited to:

• Interim Marketing Interviewer and Input

• Onboarding Plans & Documentation

• Resume Audit and Insights

• Resume Writing

• Resume Design

• LinkedIn Profile Development

• Proactive Resume Deployment

Pricing: Project will be quoted. - Schedule a Needs-Analysis Consultation